Billions and billions of dollars have flowed toward ecommerce technology companies in the last decade. The list below is not exhaustive but should illustrate this point.
Initial Public Offerings
- Avalara $180M (IPO in 2018)
- Shopify $1.27B (IPO in 2015)
Acquisitions
- Nextopia Undisclosed (Acquired by Scaleworks in 2019)
- SearchSpring Undisclosed (Acquired by Scaleworks in 2019)
- HandShake <$100M (Acquired by Shopify in 2019)
- Certona Undisclosed (Acquired by Kibo in 2019)
- Weebly $365M (Acquired by Square in 2018)
- Magento $1.68B (Acquired by Adobe in 2018)
- Demandware $2.8B (Acquired by Salesforce in 2016)
- Mozu Undisclosed (Acquired by Vista Equity in 2016)
- Magento Undisclosed (Acquired by Permira in 2015)
- WooCommerce Undisclosed (Acquired by Automattic in 2015)
- Bronto $200M (Acquired by NetSuite in 2015)
- Marketlive and Shopatron Undisclosed (Acquired by Vista Equity in 2015)
- Venda $50.5M (Acquired by NetSuite in 2014)
Investments
- Bolt $68M (Investment by Activant Capital and Tribe Capital in 2019)
- Klayvio $150M (Investment by Summit Partners in 2019)
- TaxJar $60M (Investment by Insight Venture Partners in 2019)
- Squarespace $200M (Investment by General Atlantic in 2018)
- BigCommerce $219M (Various investments between 2011 and 2018)
Conclusion
This list doesn’t include payment providers, shipping providers, warehouse management systems, enterprise resource planning systems, or many other related technologies that have ridden the ecommerce wave. It also doesn’t include Amazon, eBay, or Alibaba. It also doesn’t include ecommerce retailers like 1-800 Flowers.
The craziest part about all of this is that we are just getting started!
